I switched away from GoDaddy when they started running the ads with the scantily clad women. When I first signed up with them their CEO or whatever was talking about how they wouldn’t run ads on TV like so many other companies of the .com era (to give you an idea how long ago this was), because word of mouth kept them growing and a minimal marketing budget let them keep prices low. Then a few years later they debuted with a Super Bowl ad featuring a woman in a string bikini dancing and a message to go to their website for the “uncensored” version. It felt demeaning, had nothing to do with their actual product or what had made them a good company in the early days, and made me embarrassed to be their customer, as if I chose them to be a domain registrar in hopes of seeing some not-really smutty pictures like one could find in Maxim.